Copywriting Rates and Wages
This article will discuss the salaries and rates for an employed or a freelance copywriter.
Employed copywriters can earn a little or a lot based on their skill level and how well they sell themselves. The magazine Advertising Age found that the average salary for a copywriter in 2005 was around $60,000 after bonuses. (taken from http://www.collegeboard.com)
The income for a freelance copywriter is more difficult to estimate. Some charge their clients for each project while others charge an hourly rate. To help you better understand what a freelance copywriter can make, here are some rough figures from 2005: Freelancers generally charged $1000 to $2000 for a lead generating sales letter and $300 to $400 for a website.
About two out of every five copywriters earn somewhere between $50,000 and $100,000 a year in gross income. If you would like to learn more about copywriting rates, you can find more here: http://www.excessvoice.com/copyfees.htm. Take advantage of these survey results so that you don’t undercharge yourself.
These figures were a median taken from the surveys, if you have technical knowledge that is quantifiable then you could earn more than these figures. So take some time and learn more about your field and develop your skills in order to gain a competitive edge.
Hopefully this article helped you better understand what you could earn as a copywriter. If you want more information and more specific numbers then go to the link listed above and purchase some survey results, this will help you immensely.
But remember, these rates are the median. This is important to note, because depending on your skill level and the energy you put into your writing, you could earn far more than this. But also remember that the market is always changing, so make sure to keep up with what others are charging so that you aren’t under selling yourself. Your rates are dependent on the market, your skill level, and how well you sell yourself.
Tags: Copywriting